Launch Room Blueprint

The launch room is your control tower. Before you ever hit “start streaming,” the concierge pit choreographs the first 90 minutes so nothing feels improvised.

Set the room

• Double-layer blackout curtains behind the key light to eliminate spill.
• Mount a silent fan aimed at your back to keep temperature steady under studio lights.
• Place the VIP incentive table within arm’s reach and keep a Polaroid camera loaded for surprise drops.

Script the operators

• Concierge lead owns the show rundown, DM cadence, and sponsor shoutouts.
• Mod 1 runs the welcome gate, tagging high-spend handles and logging them in the VIP sheet.
• Mod 2 monitors merch triggers, Discord chatter, and highlights that feed the after-show recap.

Pre-roll funnel

• Send a 3-hour “doors open soon” DM to every concierge-tagged VIP. Include the private playlist and arrival cue.
• Publish a teaser clip to socials with subtitles and a 00:45 runtime. Caption references the concierge line for VIP escalations.
• Queue the first upsell call-to-action as a pinned message with the concierge line as backup.

Live show cadence

1. 00:00–00:10 — Concierge lead does the high-energy welcome while Mod 1 sweeps the chat.
2. 00:10–00:25 — Showcase the offer ladder; Mod 2 tags every call-in who hits the silver rung.
3. 00:25–00:40 — VIP spotlight moment with a scripted toast, then the concierge lead transitions to the hero activity.
4. 00:40–00:60 — Run the hero activity. Concierge lead drops audio cues while Mod 1 handles DM escalations.
5. 00:60–00:90 — Cooldown with gratitude circle, release next stream’s teaser, and book three concierge follow-ups.

Reset protocol

• Archive the chat transcript, DM highlights, and merch receipts into the launch folder within 30 minutes.
• Update the concierge CRM tile with results: revenue by tier, VIP attendance, and next experiments.
• Draft a 90-second voice memo for VIPs recapping the wins and naming the next concierge incentive.